You're paying Microsoft list price for Azure. You don't have to.
ForsetiGo runs a structured AI tender across qualified Cloud Solution Provider resellers and returns 2–3 normalized offers on your existing Azure spend. Free for you. No migration, no commitment, no change to how Azure works.
- 5–15%
- Typical discount range CSP resellers pass through, off Microsoft list.
- ~10 min
- Time to share your Azure spend pattern. Anonymized — no resource names.
- 2–3 offers
- Normalized side-by-side. You sign with whichever reseller you prefer.
The discount most Azure customers miss
Microsoft sells Azure through three channels. Most customers only know one.
Microsoft sells Azure direct to the customer at list price, through Enterprise Agreements for large customers willing to commit, and through the Cloud Solution Provider (CSP) program — a network of authorized resellers including Crayon, Atea, Insight, Bytes, SoftwareOne, and Advania, plus dozens of smaller specialists.
When you buy through a CSP, Microsoft pays the reseller a margin called Partner-Earned Credit. Resellers compete for customers by passing part of that margin back as a discount. Typical deals run 5–15% below list, with no reservation commitment and no technical change.
A representative comparison
What the same Azure month looks like in two channels
The Azure resources, portal, SLAs, and support paths are identical. Only the Partner of Record on the subscription changes. The discount comes from the reseller's margin, not from Microsoft reducing the underlying price.
What stays the same
-
Same Azure
Every region, every service, every API. Identical to what you have today.
-
Same portal
portal.azure.com still works the way it always has. Same logins, same RBAC.
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Same SLAs
Microsoft’s service-level agreements are unchanged — they’re Microsoft’s, not the reseller’s.
-
Same engineering
No migration, no re-architecture, no new tooling. Your engineers won’t notice.
The friction
Why comparing CSPs yourself doesn't work.
In theory, a few emails should give you a clear answer. In practice, the market is built to keep the answer fuzzy.
- 01
50+ resellers in the Nordics alone
Crayon and Atea are well known, but the long tail of authorized CSP resellers is far larger. The right partner for your spend profile may not be the one you’ve heard of.
- 02
None publish discount rates
There is no public price sheet, no aggregator, and no rate card. Every comparison starts from zero, and every reseller knows that.
- 03
Each requires qualification first
Before a reseller will quote, they want a call. They want your spend, your roadmap, and your decision timeline. Three resellers becomes three weeks.
- 04
Quotes aren’t directly comparable
Each one mixes licensing percentage, support tier, managed services, and contract length differently. It is structured to make side-by-side comparison hard.
By the time you’ve had qualification calls with three resellers, you’ve spent a week and still don’t have an apples-to-apples view. Most companies give up and stay on Microsoft direct.
How it works
One brief, sent in parallel, returned normalized.
ForsetiGo is a matchmaking layer between you and the reseller channel — not a party to the contract you eventually sign.
- 01
Share your Azure spend pattern
About ten minutes, guided. We need anonymized monthly spend by service category and region — no resource names, no tenant IDs, no workload details. Enough to quote against, nothing more.
- 02
Our AI runs a structured tender
We send the same brief, on the same deadline, to a shortlist of qualified resellers in your region. Each gets the same information; none gets a head start.
- 03
2–3 normalized offers, side-by-side
We project each offer onto your real consumption mix, surface non-standard clauses, and present effective discount alongside headline discount. You contract directly with whichever reseller you prefer.
How we stay honest about who actually wins
ForsetiGo is free for the customer. Resellers pay us a flat referral fee per qualified lead — the same flat amount regardless of which reseller wins your business. That structure is deliberate. If our pay changed based on who you chose, you couldn't trust the comparison. So it doesn't.
We never take a percentage of your Azure bill. We never accept variable commissions. We never sell aggregated spend data.
Targeted structured analysis on contract documents. Not a chatbot.
We use language models for what they're genuinely good at: turning messy, inconsistent commercial paperwork into clean, comparable rows. Three jobs, each narrow.
Normalize non-standard quotes
Resellers send wildly different documents — flat percentages, tiered discounts, bundled support, conditional clauses. The model extracts the pieces that matter and projects them onto a single comparable shape.
Predict effective discount on your real mix
A headline 12% can become an effective 8% if the discount excludes the services you actually use. We run each offer’s terms against your reported consumption pattern and report the number that will show up on the invoice.
Flag unfavorable clauses
Auto-renewal windows, termination fees, mandatory support upgrades, Partner-of-Record lock-in, currency exposure on multi-year deals. These are surfaced, not buried in an appendix.
A human reviews every comparison before it reaches you. The model handles the structured extraction; the judgement call about whether an offer is genuinely competitive is still ours.
Frequently asked
Questions we hear often.
Does switching to a CSP change anything technical?
No. Same Azure, same portal, same resources, same SLAs. The only thing that changes is who appears on the invoice and which support escalation path you use first. Your engineers won’t notice.
What if I’m on an Enterprise Agreement?
Enterprise Agreements are a different program with different economics. ForsetiGo is built for pay-as-you-go customers and smaller EAs coming up for renewal. If you have a large active EA, the savings story is different — happy to point you in the right direction, but we’re not the right fit.
How is ForsetiGo paid?
Free for you. Resellers pay us a flat referral fee per qualified lead — the same flat amount regardless of which reseller you pick. We never take a percentage of your Azure bill and we never accept variable commissions. If our pay changed based on who you chose, you couldn’t trust the comparison.
Does ForsetiGo handle the contract?
No. You contract directly with the reseller you select. ForsetiGo’s job ends when we’ve handed you a clear, normalized comparison. We are not a party to your agreement and we don’t sit between you and your supplier.
Do I have to commit to anything long-term?
No. The comparison itself is a one-off, and it’s free. Whatever contract you eventually sign with your chosen reseller has its own terms — and those terms will have been surfaced clearly in the comparison.
Can I leave a reseller later?
Yes. Changing Partner of Record on an Azure subscription is straightforward. We surface termination notice periods in the comparison so you know what to expect before signing.
Which regions does ForsetiGo cover?
We start in the Nordics — Norway, Sweden, Denmark, Finland — where the reseller market is mature and the savings are well-established. We expand outward from there.
Is my Azure data shared with resellers?
Only the anonymized spend summary needed to quote accurately: monthly totals by service category and region. No resource names, no tenant IDs, no PII. Identifying details are shared only with the reseller you choose to engage.
Stop paying list price.
Most companies who run the comparison see a meaningful discount on their current Azure spend. The comparison costs you nothing and takes about ten minutes of your time.